How to Start a Coffee Shop Business
Opening a coffee shop can be extremely profitable if you do it right. Pass by any busy specialty coffee shop and it will
likely be full of customers enjoying coffee, milk teas and a variety of foods. Serving quality coffees and snacks in a
trendy, relaxing atmosphere is a hugely successful business model pioneered by Starbucks, which has grown to
more than 31,000 coffeehouse locations around the world. If you love coffee and are looking for a business
opportunity, this is your guide to starting a coffee shop and making it a success. Opening a coffee shop business
requires a lot of insight, research and planning. Developing your business concept, coffee shop budget and direction
for coffee shop business will be important.
1. Find a good location with reasonable rent- Before opening a coffee shop; understand why they're so
popular. First of all, coffee shops are great places to socialize. Statistics show that coffee shops are the
most popular place to meet friends. They are also a preferred spot for individuals looking to pass the
time reading a book or magazine or surfing the web while enjoying a beverage and snack. Coffee shops are
also a popular place for informal business meetings or students to catch up on schoolwork. Walk into any
popular coffee shop and, chances are, you will see a realtor reviewing listings with a client or a group of
students collaborating on a school project.
2. Consistently Serve a High-Quality Product- When opening a coffee shop, consider that gourmet coffee
and foods Given the demands of discriminating customers, there is little chance a coffee shop business will
attract a regular clientele and thrive unless you can consistently serve the best regular and specialty
coffees, teas, and snacks. Succeed in doing this and customers will choose you over the competition, even
if you are not in a central location.
3. Provide Great Customer Service- Excellent customer service is the hallmark of any successful business,
especially in the foodservice industry. Combine a great location, top quality products, and great customer
service and, chances are, you will have a very successful coffee shop.
4. Create a Trendy, Relaxing Atmosphere-When opening a coffee shop, having the right atmosphere is the key
to attracting customers that like to hang-out with friends or business associates. Go into any popular coffee
shop on a weekday afternoon and, chances are, you will see groups of students doing their assignments
(rather than in the school library or cafeteria). The ideal atmosphere is clean and bright with plenty of natural
light and comfortable seating space. Use a mix of seating and table types (such as bench tables) so you can
accommodate single customers as well as groups of various sizes. Be sure to have plenty of lighting for
evenings and dull days. Having an outdoor patio space is a huge attraction in season and greatly increases
the visibility of your business.
5. Offer a Variety of Snack- Another key to success when planning how to start a coffee shop is to realize that,
even though coffee and tea have a high markup, a coffee shop cannot survive on coffee sales alone.
Multiple sales are a must. Having an assortment of quality snacks on display at the counter will tempt the
customer to make an additional purchase.
6. Offer Loyalty Card- Assuming you are serving a great product in a good location, having a loyalty card
program can be the icing on the cake for customers and help you build up a clientele. Getting a free
espresso or latte on a loyalty card after 10 prior purchases will put a smile on anyone's face. Make sure to
use good quality cards that have your business name and logo prominently displayed and won't easily
disintegrate from being in wallets or purses. Alternatively, nowadays many POS systems integrate loyalty
programs automatically, giving customers one less thing to carry in their wallets.
7. Wifi- Most cafés offer free Wi-Fi as a convenience to customers who like to use their mobile devices to do business, schoolwork, or just web surf while having a coffee or snack. You’re not likely to find a large
coffee chain that doesn't provide free Wi-Fi for its customers. Whether you decide to have free Wi-Fi or not
should be a business decision based on your customer’s wants and needs. After all, people will patronize
your establishment if they feel they can enjoy themselves.
Do you thought of having a coffee shop business but don’t know where to start? We can assist you to build your
café with the help of franchising. They will guide you in every step of your way!
Here is a list of some coffee shop franchise in the Philippines:
It is originated in Iloilo City and a member of Specialty Coffee Association of America. This is also
appraising for being a “world-class café”.
Franchise Fee: P650, 000
Area Requirement: 60sq meters and above
Royalty Fee: 7% of the monthly gross sales
Mobile Number: 0932-8923353
This coffee shop is now known and famous for its serving of superb espresso as well as cold drinks, mocha
and smoothies in a semi-fine dining environment with excellent quality customer service. Mocha Blends
started its operation last 2002 and after a decade they have become very established branching out to over
50 stores nationwide.
Franchise Fee: P750, 000
Area Requirement: 100sq meters
Royalty Fee: 5% of the gross sales
Advertisement Fee: 2% of the gross sales
Phone Number: (02)376-2890, (02)374-3098
Fab Caffe-Coffee Shop
This coffee shop is known as a “one-stop-shop” since all you needed for food is here. Fab Caffe-Coffee
Shop not only offers coffee, but also frappe, milk teas, rice meals, and snacks. They have almost 40
Franchise Fee: P499, 000
Area Requirement: 25sq meters and above
Royalty Fee: FREE
Contact Number: 0933-8262370 or 0956-5478845
Email: firstname.lastname@example.org or email@example.com